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Tortilla Mexican Grill PLC

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32
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Description

Tortilla Mexican Grill PLC is the UK’s largest fast-casual Mexican restaurant brand, founded in 2007 by Brandon and Jen Stephens, inspired by Californian burrito taquerias.  Tortilla is known for offering high-quality, freshly prepared, customisable Californian-style Mexican food — including burritos, tacos, and salads — with fillings made in-house and toppings prepared daily without artificial flavours or preservatives. Their business model supports multiple channels — customers can dine in, self-serve, do take-away, click & collect, or order delivery. Over the years, Tortilla has grown rapidly, with over 100 owned and franchised locations across the UK, Europe, and the Middle East. They are deeply committed to food quality, sustainability, and innovation: many of their ingredients are fresh (not frozen), 70% of the menu is plant-based or vegan-friendly, and they use recycled/recyclable packaging as part of their environmental strategy.  Tortilla also operates with a strong financial discipline and technology-driven growth, with self-order kiosks in stores, a loyalty app, and a scalable production model.

Features

Key Features of Tortilla

Authentic, Californian-style Mexican Food — Fresh burritos, tacos, quesadillas, and salads, customisable to the customer’s taste.

Fresh, High-Quality Ingredients — All fillings are made in-house; toppings are prepared daily with no artificial flavours or preservatives.

Multi-Channel Ordering — Dine-in, takeaway, delivery, self-serve kiosks, click & collect.

Sustainable Practices — Use of recyclable packaging, 100% renewable electricity, and zero waste to landfill.

Health-Focused Menu — 70% of menu is plant-based or vegan-friendly; also options for higher-welfare meats.

Scalable Business Model — Central production kitchen, flexible site formats, and franchising opportunities.

Tech-Driven Innovation — Self-order kiosks, loyalty app (Burrito Society), digital infrastructure.

Rapid Growth & Expansion — Over 80 UK stores, acquisitions (Chilango, Fresh Burritos), international presence.

Value for Money — Positioned as a fun, high-quality but affordable fast-casual restaurant.

Strong Culture & Brand Identity — Energetic, vibrant, with Californian Mexican spirit.

Location

Registered Office 1st Floor, Evelyn House, 142 New Cavendish Street, London W1W 6YF

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